This is one of a number of tables of contents devised at the time of writing, that provide a more complete view of the intended subject of the book.

Image and Action:
Journalists, Politicians and Public Life

I. THE CULTURE OF POWER AND CREDIBILITY

1. Diagnosing the News

2. News as Literature: Narratives of Power

3. News as a Form of Action

4. News Saints and Sinners: The Caste System of Credibility

5. Rules for Successful Credibility Attacks

6. Hidden Moves: A Game Model of Power and Credibility

7. The Moral Order(s) of Society

II. THE PATTERNING OF ACTION AND INTERACTION

8. The Basic Forms of Image and Action

9. This Week With David Brinkley: All Here on Our Sunday Morning Program

10 ABC and CBS: Is This News?

11. The New York Times and Wall Street Journal

12. Image and Power as Personal Style:

Larry King, Geraldo, Sam Donaldson, Phil Donahue, et al.

13. Gary Hart Versus His Accusers: Who Discredits Whom

14. Common Justifications for Enhancement and Attack

15. Narcissism, Association and Taboo

III. MORAL ORDERS IN CONFLICT

16. Social Problems and Political Paradigms: The Emergence and Interaction of Political Action Programs.

17. The Quest for Power:

Economic conservatives, social conservatives, liberals,
culture radicals, black nationalists, gay rights activists,
feminists, closet racists, et. al., duke it out.

18. News as Propaganda

IV. MOTIVATION

19. Practical Reasons for Credit and Discredit: The News Business as a Network of Power Relations

20. Psychodynamic Reasons:

a. Psychosexual development, narcissism and conflicts over independence.

b. Self-interest and drive: is rational choice theory compatible with psychoanalytic theory?

21. The Psychology of Sadism, Insensitivity and Grandiosity; and The Agony of the Scapegoat

V. CONCLUSION

21. Is Objective Reporting Possible? Is Rational Decision-Making Possible in Democracies?

22. The Ethical Reporter

23. Moving Beyond the Tyranny of Image and Power

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